Why You Should Invest In A Branded Taxi-booking App Rather Than an Unbranded Cheap One?

The demand for White-label taxi apps is huge. Uber Clone helps the taxi companies to manage their business performance effectively and efficiently. The traditional taxi companies are also focusing on the development of taxi apps. Most of them do not prefer to invest in branded taxi dispatch software.

Their question is when a cheap non-branded app can do the same job, why should we invest in a costly, branded one? But, there is a huge difference between the two in terms of performance. Also, there are other advantages too.
Here are the reasons why you should invest in a branded taxi booking app rather than an unbranded cheap ride-hailing app.
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Technical Benefits

In today’s market, taxi management software should have a lot of built-in features and an integrated platform to handle all daily operations related to your business. The branded taxi dispatch software like Apporio Taxi App has been designed and developed with unique applications for passengers and drivers and has in-built features that are trending in the industry.

However, if you invest in a non-branded, cheap taxi-booking app, you cannot meet the requirements of your customers and cannot stand in the market in the presence of your strong competitors.

A lot of countries have banned ride-hailing services because of insecurity. You have to fulfill certain rules and regulations in a few regions to run your own app-based taxi services there. In this case, your ride-hailing applications must be exclusive and copyrighted ones. Apporio is a white-label taxi dispatch software and is GDPR compliant. If you buy our software, you have the rights over the software that is labeled with your brand identity and logo, which is not possible in the cheaper ones.
As the Uber Clone app involves payment, it needs to be highly secured to use a debit card/credit card or any other online payment methods through E-wallet or UPI. Being a reliable taxi company, you should provide safer transaction methods to your customers to make their travel convenient.
However, such online transactions are not safe with the cheap ones. However, the branded taxi apps are loaded with features like ride tracking, referral program, and ride and driver feedback, and so on.

Marketing Reasons

When it comes to on-demand business like taxi, Marketing plays an important role in reaching your potential customer and getting a wide reach. The branded taxi dispatch software has always been upgraded with a marketing module in its admin panel for the convenience of the business operators to initiate email or SMS campaigns to their customers with their service updates, expansion plans, offers, discounts, and many more. These kinds of features to promote your on-demand taxi business will not be present in the non branded taxi app.

Financial Aspects

You can get the non-branded taxi-booking app at a cheaper rate, which is not the right decision for those who want to grow in the long run. Buying a branded app is more profitable and effective in the long run.

The branded app is always reliable and ensures you get more business. You can provide your customers with lots of payment options that will allow them to choose your service among others who use a non-branded taxi app.

Running an On-Demand taxi business with a non-branded app is not really a good plan in the long run. If you want to survive in the industry for long and provide a highly reliable taxi service across your targeted location, you have to decide between the all-efficient branded app and poorly built non-branded app. The choice is yours! Ready-Made Uber Clone scripts are also available that can Kick start your taxi Business in No time.

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